Merchant operations
Accounts, sources, markets and catalogue state.
COMPARISON SHOPPING
Build the Technology Behind Product Comparison.
Bring merchants, feeds, products, offers, shopping experiences, tracking and commercial reporting together in one connected comparison operation.
LHComparison workspace DEMO WORKSPACE
OPERATIONAL VIEW · DEMO DATA
Connected Comparison Shopping
MerchantsSource system
ConnectedFeedsBusiness process
ProcessingProductsBusiness process
OrganizedOffersBusiness process
ReadyTracked clickBusiness process
Captured Demo operation activeLast synchronized · Ready
BUSINESS REQUIREMENTS
A Comparison Platform Has Two Sides to Build.
The customer experience and the operational system behind it must work together: discovery, product data, merchant relationships, tracking and commercial rules.
Merchant accounts and termsConsiderFeed ingestion and catalogue aggregationReviewSearch, categories and filtersConsiderOffer and destination handlingReviewClicks, CPC / CPA and reportingConsider
WHAT THEY MAY NEED
Different Merchants. One Product Operation.
Normalize merchant feeds, organize products and offers, and make channel and market rules understandable to the team.
Explore Product Feed ManagementCatalogue aggregation
Map fields, group products and manage offers.
Shopping experience
Search, filters, products and destinations.
Click context
Product, offer, merchant and campaign context.
Commercial rules
CPC, CPA and conversion outcomes.
Platform APIs
Feeds, reporting and partner integrations.
TRACKING & MONETIZATION
Know Where Every Outbound Click Goes.
Connect the user, product, offer, tracked click and merchant destination without losing the context needed for reporting and commercial operations.
Product viewedOffer selectedClick IDMerchantOutcome
Explore Tracking & AttributionCONNECTED OPERATION Demo workflow · States visible
01Product viewed
02Offer selected
03Click ID
04Merchant
05Outcome
HOW LOGICHOURS CAN HELP
Connect Comparison Commerce With Shopping Channels.
Google Shopping and other destinations can sit alongside the comparison experience when product data, feed rules and synchronization are designed together.
Explore Google Merchant Center SolutionsOPERATIONAL VIEWDemo data
1Merchant Center readiness2Country and language rules3Currency and availability4Channel-ready product dataFAQ
Questions about comparison shopping.
What is involved in comparison-shopping technology?
Merchant management, feeds, catalogue processing, product and offer experiences, tracking, commercial rules and reporting.
Can multiple merchant feeds be combined?
Yes. Feeds can be mapped and normalized into a consistent product and offer model.
Can the platform operate across markets?
Yes. Merchant availability, country, language, currency, feeds and catalogue configuration can be represented.
Can outbound clicks be tracked?
Yes. Product, offer, merchant and click context can be connected for reporting and attribution.
COMPARISON SHOPPING